Region-Media - Advertising agency for Russia's regions
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Outdoor advertising

Region-Media offers a range of services for creating and putting up advertising on billboards (usually 6m by 3m, but in other formats too) in Russia and the former Soviet Union. According to experts, billboard ads are the most effective method of promotion in regions where there are few full-colour print publications aimed at higher-income audiences. Moreover, since outdoor advertising in many parts of Russia is thin on the ground, it sometimes serves as a kind of decoration and is exceptionally attention-getting.

The five key requirements for an outdoor advertisment are:

  1. Visible from various angles
  2. Attention-grabbing
  3. Brief
  4. Easy to understand
  5. Easy to read on the move

Billboard-size ads are the most popular and effective kind in Russia. They have the following features:

  • Large size
  • Exterior lighting
  • Suitable for paper and vinyl posters
  • Usually located on main roads, highways and junctions with high traffic flows

We can also put up ads in such places as:

  • Railway station exterior facades and interior walls
  • Long-distance and local train platforms
  • Ticket booking halls
  • Waiting rooms
  • Farmers' markets
  • Bus stations

Attention!

Note: Because outdoor advertising rates vary greatly, even from one part of town to another, we do not display prices on this site. Please phone or e-mail us to ask for current rates, taking into account the regions you want to advertise in, number and distribution of billboards, and how long they need to be on display.


 

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