Region-Media - Advertising agency for Russia's regions
Region-Media Advertising agency
for Russia's regions

RUSSIA

RUSSIA
  1. Pervy Channel
  2. Russia
  3. NTV
  4. CTC
  5. TNT
  6. Ren-TV
  7. TV-3
  8. TV Center
  9. Culture
  10. Sport
  11. Domashny
  12. DTV NASAT
  13. MUS-TV
  14. MTV
  15. Petersburg - 5 Channel
  16. Zvezda
  17. Vesty
  18. 7TV
  19. EURONEWS
 

The rapidly developing company which holds leading positions in the documentary and fiction movie broadcasting, production of entertainment programs, being the leader in the news broadcasting.

 

The Portrait of the Audience

Percentage ratio of age groups

  01.01.07-24.09.07 without average
  Full day Prime Off Prime
  Mon-Fri Sat-Sun Mon-Fri Sat-Sun Mon-Fri Sat-Sun
Age 4..17 4,51 5,07 5,02 5,61 4,05 4,47
Age 17..35 13,53 16,01 12,79 15,51 13,86 15,86
Age 35..55 37,52 43,19 35,99 41,86 38,81 44,33
Age 55..100 47,78 39,87 49,99 41,06 45,99 39,58

 
 

Audience share by the income level

  01.01.07-24.09.07 without average
06:00:00 - 25:00:00 18:00:00 - 24:00:00 06:00:00 - 18:00:00
Weekday Weekend Weekday Weekend Weekday Weekend
Total   Total   30,61 50,15 43,12 78,44 23,75 35,99
Gender Male 11,98 19,44 16,73 30,09 9,29 14,04
Gender Female 18,63 30,71 26,4 48,35 14,46 21,95
Income group A Total   8,14 11,93 9,57 18,52 7,49 8,57
Gender Male * * * * * *
Gender Female 5,26 6,91 6,28 11,59 4,76 4,44
B Total   11 18,58 17,14 27,42 7,6 14,18
Gender Male 4,95 7,74 7,59 11,54 3,44 5,73
Gender Female 6,06 10,84 9,55 15,88 4,15 8,45
C Total   11,46 19,65 16,42 32,5 8,66 13,24
Gender Male * * * * * *
Gender Female 7,31 12,96 10,56 20,88 5,54 9,06

 
  
  

Top-10 of RTR Channel

 

# Date Day of week Beginning Ending Program Share, % Rating, %
1 16.09.2007 Sunday 21:36:23 23:36:22 Great love, feature film 29,2 9,5
2 16.09.2007 Sunday 21:15:53 21:36:23 Special correspondent 22,3 8,5
3 12.09.2007 Wednesday 20:58:22 22:55:00 Return of the Turkish series 22,5 7,7
4 16.09.2007 Sunday 17:48:51 19:59:07 Ice Dancing 24,1 7,3
5 16.09.2007 Sunday 20:00:00 21:15:53 Vesti of the week 17,6 6,6
6 15.09.2007 Saturday 20:57:08 23:05:42 Situation 202, feature film 15,6 5,2
7 10.09.2007 Monday 18:42:38 19:38:28 Hold me closer, series 18,7 5,2
8 15.09.2007 Saturday 17:29:59 19:34:11 Saturday night, concert 21,4 5,2
9 16.09.2007 Sunday 16:18:56 17:48:51 “Strasti-mordasti”, Variety performance 23,7 5,2
10 15.09.2007 Saturday 20:16:35 20:57:08 The Inspector 14,0 4,5